The advertising and public relations company is making new appointments to its leadership and executive levels. The company will combine its existing agency brands including Starcom Mediavest, Zenith Optimedia, Equinox, Performics, Convonix, Resultrix, Ninah, Newcast into 4 new agency brands. These agencies will be merged with Starcom, Zenith, Mediavest Spark, and Optimedia Blue 449.

Publicis Media initiates a structural change to its India operations

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