It is the company behind the website and loyalty card business Brownpaperbag. The company reported a loss of Rs 50 lakhs for the year. This is the first year that Brownpaperbag results are being disclosed, given that it is now a subsidiary of ZEEL by virtue of India Webportal Pvt Ltd, another ZEEL subsidiary is increasing its stake in Brownpaperbag to 51.04% during the financial year.

Idea Shop Web and Media Pvt Ltd reports revenues of Rs 60 lakhs for FY16

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